Monstro Universo
Character Design | Graphic Design
Monstro Universo is a personal project and brand I created: a collection of lovable cryptid monsters from around the world. Each character is designed to teach kids important values like diversity, self-respect, and empathy, with every monster reflecting one of these themes in its personality and story.
One of the parts I enjoy most when developing a new project is building a rich narrative universe around it—creating merchandise, storytelling elements, and imagining how the brand could grow and evolve over time. With Monstro Universo, I explored this fully by designing a series of products and “what if” concepts to showcase the brand’s potential and longevity.
Monstro Universo Logo
